I purchased a record sleeve so that I could dissemble it and then use it to work out how I could challenge the normal sleeve design and come up with my own design for this. Whilst going through this process I came up with a few points of consideration:
//Are the tees going to be pre-packaged?
//How will the tees displayed in-store::
display of tees out of package (to try on and touch)
+
display of tees in package (for purchase)
//Image on back of packaging:: people know what getting
//Size displayed on packaging
//Tees wrapped in tissue then packaged (like second sleeve to a record)